The Project Gutenberg eBook, The Psychology of Salesmanship, by William Walker Atkinson
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Title: The Psychology of Salesmanship
Author: William Walker Atkinson
Release Date: November 29, 2012 [eBook #41510]
Language: English
Character set encoding: ISO-8859-1
***START OF THE PROJECT GUTENBERG EBOOK THE PSYCHOLOGY OF SALESMANSHIP***
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TRANSCRIBER'S NOTE:
The author's use of three asterisks (* * *) to serve as ellipses has been preserved as printed in the original publication.
THE PSYCHOLOGY OF SALESMANSHIP
BY
WILLIAM WALKER ATKINSON
L.N. FOWLER & COMPANY
7, Imperial Arcade, Ludgate Circus
London, E.C., England
1912
THE ELIZABETH TOWNE CO.
HOLYOKE, MASS.
Copyright 1912
By
ELIZABETH TOWNE
THE PSYCHOLOGY OF
SALESMANSHIP
CHAPTER | PAGE | |
I. | Psychology in Business | 9 |
II. | The Mind of the Salesman | 28 |
III. | The Mind of the Salesman (continued) | 47 |
IV. | The Mind of the Buyer | 70 |
V. | The Mind of the Buyer (continued) | 91 |
VI. | The Pre-Approach | 114 |
VII. | The Psychology of Purchase | 137 |
VIII. | The Approach | 167 |
IX. | The Demonstration | 193 |
X. | The Closing | 222 |